06 12 89 54 42 - email@example.com
- Web Manager
- Internet Marketing Manager
- Business Consultant New Media
- International Web-marketing Consultant
Operating Systems: Windows 95, 98 & NT
Application knowledge: Microsoft Project, Microsoft Office, Lotus Notes
Photoshop, X Press, Visio, Dreamweaver
New World Direct, Shop Site Manager, LiveLink
Languages: French (native language)
Branches: Internet and New Media,
Business-to-business and business-to-consumer
Citizenship: French, Dutch resident
1986 - 1988 First Degree Law at Paris V University
1988 - 1989 Institut des Hautes Etudes des Arts et de la Communication
HBO focuses on PR, Paris
1991 First Certificate in English
1991 - 1992 Computer and management training,
(Network development & support, database, software integration)
1996 - 1997 Management Advances Training,
(management, sale, finance & marketing)
Sept 2000 - now: ABN AMRO, Global Transaction Services, Amsterdam
Position: B2B Internet Marketing Manager
At the global banking service for corporates and financial institutions
is responsible for strategic and marketing activities of:
- Website: Responsible of the Internet steering committee, is involved
in the site structure, new design, customer relationship, content management
and training. Planned and now implemented the content workflow organisation.
Did also the promotion plan and the search engine optimisation. Manage
special web-projects. Is now waiting launch of new design for operations.
Is in charge of the statistics analysis. Initiated and animate a portal
concept federating 15 websites.
- Identrus: online identification service sponsored by 50 banks
and powered by Ibm, Microsoft, Sun and alike. Did the marketing plan and
is executing with website, sales material, press releases, demo.
- e-Marketing: E-business newsletter, internet strategic intelligence,
online communication initiation with selection of capabilities and vendors.
June 1999 - August 2000: Octagon Technologies, Web Development, Dublin,
Position: Project Manager / Business Consultant
An Irish Web Development company with strong expertise in Intranet and
Pharmaceutical sector. Worked mainly on two important projects:
Project 1: Project Manager
A permission marketing model providing special offers and rewards.
Special offers are delivered through personalised web pages and through
targeted emails. Was project manager during the website development. Supervised
information architecture, design, technical issues, testing and integration.
Managed a team of 5 persons. Is nowadays one of the most successful sites
in the country with 250,000 members (http://www.pigsback.com).
Project 2: Project Consultant
Did the entire marketing approach for an European network providing
Internet presence to 250 small business companies; development and execution
of a methodology with seminars, workshops, marketing chart, web template,
content template and marketing plans. Set the web site communication plan.
Other tasks included consultancy, information architecture and usability,
online marketing, content editor, sales presentation for B2C and B2B projects
(GE Capital, Pfizer, Peugeot, etc).
July 1996 - June 1999: Terroir.com, E-Commerce Solutions Agency, France
Position: Online Manager
- Defined the strategy and implemented a website focused on French wines,
enabling e-commerce transaction. Because of previous experiences
as a journalist and marketing writer, handled the content and translation
works with wine experts (300 pages for one language version: French, English
and German). Managed a developer and a designer. Reviewed many e-commerce
and e-payment solutions and eventually implemented.
- During the operation supervised a webmaster, added daily content, set
up an affiliate program, dealt partnerships, integrated new functionality
and manage the operations of the web site.
- Also responsible for the online marketing including search engine
optimisation, partnership, promotion. Using my PR-experience to deliver
a press release and explore viral marketing, 20.000 people coming from
60 different countries visited this site each month.
- Evolving from this project, I have been asked to speak at conferences
(about Internet & electronic commerce) and to do some Internet training
for winegrowers or/and managers.
April 1995 - July 1996: Vendetta, Communication and PR agency, Switzerland
Position: Events Promoter & Producer
The main event was an European competition between music and multimedia
artists. Built and maintained a database of professional contacts on Microsoft
Access given to all entrants. Promoted the most important indoor techno
event in Europe. Other events included a Midem evening in Cannes,
a fantasy movie festival, different music festivals in Europe. The growing
activity of the agency began to focus on website projects. Located and
hired professionals, gave them tasks and supervised the first projects
of the company for Marlboro, Hugo, Bikini Test.
Feb 1992 - Mar 1995: Media 7, Record Company, France
Position: Computer then Marketing Support
- Began to work in the computer department. Checked the database was accurate
between transfer from IBM AS400 to Windows Analog and Access and finally
to QuarkXPress. Created the Analog database and integrated it in the process.
Supported staff using these databases.
- The music knowledge and the dynamism helped the move to the product
department, worked with the alternative music product manager to support
the sales. Performed market researches. Created the line of sale documents.
Wrote the content of these documents and most of time translated them
from English to French. Of course maintained the database of the department
1989 - 1990: Paris F.M. Radio Station, Paris, France
Position: Radio DJ
Responsibilities: Over 100 shows
P... B..., Korte Nieuwstraat 6bis, 3512NM Utrecht
06 12 89 54 42
030 638 40 25